Justin Waller

Waller was born in Louisiana and grew up in a trailer park. He was the first person in his family to attend college.

His parents are Douglas Waller and Julie Cawther. He has two sisters, Jessica and Kristen, and two brothers, Ben and Elijah.

Waller played football at Denham Springs High School before receiving a Division I college football scholarship. He attended the University of Louisiana Monroe, where he studied construction management.

As a tight end, he redshirted in 2005 and played on special teams and in the goal-line package in 2006. In 2007, he appeared in 11 games, started in a 21-14 ULM victory at Alabama, and was primarily used as a blocking tight end. He caught two passes for six yards, one against Clemson and one against North Texas.

His high-school achievements included all-district honors, appearances in the Great 8 All-Star Game and Max Emfinger All-Star Game, and letters in three sports.

Waller graduated from the University of Louisiana Monroe in 2009 with a Bachelor of Business and Science degree in construction management. Before establishing his own company, he worked as a construction labourer for Phil Cawthon, a sales representative and cashier at Harbour Freight Tools, a traffic controller for Austin Bridge & Road, and a cost analyst at Cajun Industries.

At 26, he contacted Louisiana's Metal Building Apprenticeship programme. That experience preceded the founding of RedIron Construction in 2011. The company focuses on commercial and residential construction projects and is headquartered in Denham Springs, with additional offices in Baton Rouge and Miami.

Waller also expanded into real estate and online business ventures. His real estate company operates in more than ten states, and he became the youngest member of the Metal Building Contractors and Erectors Association board.

Waller built an online following through the verified @justinwinwaller7 Instagram account, where he shares images of global travel, gym workouts, luxury vehicles and his views on masculinity and personal development. He also appeared on online programmes discussing entrepreneurship, mindset development and wealth-building.

After RedIron Construction became profitable, he launched a YouTube channel. His main channel surpassed 400,000 subscribers and accumulated 93 million views before YouTube terminated four channels linked to him. In 2023, he received a YouTube award for passing 100,000 subscribers.

His screen credits include a 2023 appearance on Whatever Podcast - Dating Talk and a listed appearance as a manosphere influencer on Louis Theroux: Inside the Manosphere.

Waller is closely associated with Andrew Tate, whom he has described through their public relationship as a friend and professional associate. Waller has been photographed with Tate on multiple occasions, and Tate's influence encouraged him to start a YouTube channel.

Waller became the public face of The Real World, Tate's online business school. Their association connected Waller's construction and online-business profile with Tate's wider manosphere audience.